We should all act accordingly– strategically plotting a plan to do what you love! With all that in mind you should know that we aren’t convinced that people need “personal brands”. But, if you want to know how to identify and fulfill your purpose, amplify your authenticity, elevate your credibility, live in harmony with your values, express your personal code consistently through your character, decision making, and resolve…while driving your unique perspective, honing your thought leadership, and focusing your ambitions…If that’s what you want to do…then we applaud you!
The power of any strategy rests on the validity of the information that shapes it. Finding, synchronizing, and fulfilling your purpose starts with an honest evaluation of who you are and what you want out of this life. We recommend that you devote yourself to decoding the answers to the following questions:
To thine self be true! Many people are missing the point and taking this “personal brand” to an unhealthy extreme. You want to be certain that you don’t turn yourself into a caricature of your authentic self by developing a persona and an agenda that is focused on what is valued around you (popular). Word of caution: If you find yourself buying followers on twitter, you have lost perspective!
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