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Action Best Policy in Down Time

January 13th, 2009

Get Moving, there’s business to be had! Hunker down?  Not if you are going to come out ahead. 2008 is going to be remembered for a great number of things, both good and bad.   Some brands are marking 2008 on their tombstones.   Read AP News article on the demise of some best known […]

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Now That’s Action! – Reintroducing yourself to your Customers

February 3rd, 2009

Here’s a great example of taking action:  Invite your customers in to your establishment.  And make it worth their while. On Sunday evening, during the annual national advertising and commercial festival, I saw one ad…. an invitation from Denny’s to have a free breakfast this morning from 6:00 am to […]

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The Past Begets the Future

September 23rd, 2010

Urban renewal gained a justifiably notorious connotation following World War II. For more than 70 years countries followed architectural, city planning and governmental policies that were based on the ideas of a few and the will of even fewer .   In putting commerce ahead of community we built places that […]

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An Open Letter to Health Insurers

November 8th, 2010

We appreciate that you operate in a complicated cultural reality – economic uncertainty, political divide, scarcity mentalities, and fear have collided in the health-care sector. The insured, underinsured, and uninsured are feeling anxious, concerned, entitled, angry, and threatened. We find it frustrating and shortsighted that the health-care “hysteria” is largely […]

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Brand Is An Inside Job

July 10th, 2011

It has been surprising to realize just how many business leaders are struggling with the same question: “What’s the point?” The question, asked any number of ways, is usually followed by a long  list of reasons and arguments for convincing the working masses to show up every day to do […]

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The Website is Dead, Long Live the Website

October 9th, 2012

When it became clear that it was time to retire the “flashy” BlackDog website, we did what we always do around here. We started looking around, asking questions, and reading the facts and findings of the guru’s that write the research. What we gathered was informative, most of it was […]

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